Tom Slobodyanyuk
OneObmin is a modern web application for fast and secure electronic currency exchange. With an intuitive interface and real-time exchange rates, it ensures reliability and transparency for every transaction.
Users can easily swap popular digital currencies, manage their wallets, and track transaction history. OneObmin supports integration with major payment systems, making digital asset management simple and efficient.
Tasks and Challenges
One Obmin is a financial exchange for currency and cryptocurrency, which is among the TOP 10 exchangers in the country. I faced the task of a full redesign — from visuals to user experience — with the goal of repositioning the brand and improving all key user scenarios. The two main objectives were to increase the number of active users and raise the commission per transaction from 2% to 2.5% by enhancing usability and user trust. Key challenges included clarifying the exchange process, simplifying pair selection, and presenting real-time data transparently without overwhelming the user.
Solutions and Results
I introduced a clean, dark interface with accent elements for clarity and trust. The redesigned “Give/Receive” section simplifies interaction and makes currency and bank choices intuitive. I also emphasized real-time rates, reserves, and popular pairs to boost transparency. A new block about personal managers was added to improve user loyalty.
✦ Conversion rate increased by 17.4%
✦ Average session duration grew by 29%
✦ Bounce rate decreased by 23%
✦ User trust indicators improved by 35%
As a result, One Obmin strengthened its position in the market and successfully achieved its monetization goals.
OneObmin is a modern web application for fast and secure electronic currency exchange. With an intuitive interface and real-time exchange rates, it ensures reliability and transparency for every transaction.
Users can easily swap popular digital currencies, manage their wallets, and track transaction history. OneObmin supports integration with major payment systems, making digital asset management simple and efficient.
Tasks and Challenges
One Obmen is a financial exchange for currency and cryptocurrency, which is among the TOP 10 exchangers in the country. We faced the task of a full redesign — from visuals to user experience — with the goal of repositioning the brand and improving all key user scenarios. The two main objectives were to increase the number of active users and raise the commission per transaction from 2% to 2.5% by enhancing usability and user trust. Key challenges included clarifying the exchange process, simplifying pair selection, and presenting real-time data transparently without overwhelming the user.
Solutions and Results
We introduced a clean, dark interface with accent elements for clarity and trust. The redesigned “Give/Receive” section simplifies interaction and makes currency and bank choices intuitive. We also emphasized real-time rates, reserves, and popular pairs to boost transparency. A new block about personal managers was added to improve user loyalty.
✦ Conversion rate increased by 17.4%
✦ Average session duration grew by 29%
✦ Bounce rate decreased by 23%
✦ User trust indicators improved by 35%
As a result, One Obmen strengthened its position in the market and successfully achieved its monetization goals.
OneObmin is a modern web application for fast and secure electronic currency exchange. With an intuitive interface and real-time exchange rates, it ensures reliability and transparency for every transaction.
Users can easily swap popular digital currencies, manage their wallets, and track transaction history. OneObmin supports integration with major payment systems, making digital asset management simple and efficient.
Tasks and Challenges
One Obmen is a financial exchange for currency and cryptocurrency, which is among the TOP 10 exchangers in the country. We faced the task of a full redesign — from visuals to user experience — with the goal of repositioning the brand and improving all key user scenarios. The two main objectives were to increase the number of active users and raise the commission per transaction from 2% to 2.5% by enhancing usability and user trust. Key challenges included clarifying the exchange process, simplifying pair selection, and presenting real-time data transparently without overwhelming the user.
Solutions and Results
We introduced a clean, dark interface with accent elements for clarity and trust. The redesigned “Give/Receive” section simplifies interaction and makes currency and bank choices intuitive. We also emphasized real-time rates, reserves, and popular pairs to boost transparency. A new block about personal managers was added to improve user loyalty.
✦ Conversion rate increased by 17.4%
✦ Average session duration grew by 29%
✦ Bounce rate decreased by 23%
✦ User trust indicators improved by 35%
As a result, One Obmen strengthened its position in the market and successfully achieved its monetization goals.
OneObmin is a modern web application for fast and secure electronic currency exchange. With an intuitive interface and real-time exchange rates, it ensures reliability and transparency for every transaction.
Users can easily swap popular digital currencies, manage their wallets, and track transaction history. OneObmin supports integration with major payment systems, making digital asset management simple and efficient.
Tasks and Challenges
One Obmen is a financial exchange for currency and cryptocurrency, which is among the TOP 10 exchangers in the country. We faced the task of a full redesign — from visuals to user experience — with the goal of repositioning the brand and improving all key user scenarios. The two main objectives were to increase the number of active users and raise the commission per transaction from 2% to 2.5% by enhancing usability and user trust. Key challenges included clarifying the exchange process, simplifying pair selection, and presenting real-time data transparently without overwhelming the user.
Solutions and Results
We introduced a clean, dark interface with accent elements for clarity and trust. The redesigned “Give/Receive” section simplifies interaction and makes currency and bank choices intuitive. We also emphasized real-time rates, reserves, and popular pairs to boost transparency. A new block about personal managers was added to improve user loyalty.
✦ Conversion rate increased by 17.4%
✦ Average session duration grew by 29%
✦ Bounce rate decreased by 23%
✦ User trust indicators improved by 35%
As a result, One Obmen strengthened its position in the market and successfully achieved its monetization goals.
OneObmin is a modern web application for fast and secure electronic currency exchange. With an intuitive interface and real-time exchange rates, it ensures reliability and transparency for every transaction.
Users can easily swap popular digital currencies, manage their wallets, and track transaction history. OneObmin supports integration with major payment systems, making digital asset management simple and efficient.
Tasks and Challenges
One Obmen is a financial exchange for currency and cryptocurrency, which is among the TOP 10 exchangers in the country. We faced the task of a full redesign — from visuals to user experience — with the goal of repositioning the brand and improving all key user scenarios. The two main objectives were to increase the number of active users and raise the commission per transaction from 2% to 2.5% by enhancing usability and user trust. Key challenges included clarifying the exchange process, simplifying pair selection, and presenting real-time data transparently without overwhelming the user.
Solutions and Results
We introduced a clean, dark interface with accent elements for clarity and trust. The redesigned “Give/Receive” section simplifies interaction and makes currency and bank choices intuitive. We also emphasized real-time rates, reserves, and popular pairs to boost transparency. A new block about personal managers was added to improve user loyalty.
✦ Conversion rate increased by 17.4%
✦ Average session duration grew by 29%
✦ Bounce rate decreased by 23%
✦ User trust indicators improved by 35%
As a result, One Obmen strengthened its position in the market and successfully achieved its monetization goals.